Digital Marketing is let’s talk about what it is not. For starters, it does not include more traditional forms of marketing such as radio, TV, billboard and print because they do not offer instant feedback and report. Sure, some people may respond to a call to action from an advertisement in one of these mediums but there is no way to know the exact number of people who saw or heard it. Such data is collected (and still then just educated guesses) long after the initial ad impression is made. Digital Marketing technology is different and they cannot all provide the same types of reports. Also, digital marketing is constantly evolving and new technologies are being created all of the time.
Search Engine Optimization (SEO)
There are a number of SEO services which can help contribute to the improvement of the organic search engine rankings of a website. These services include, but are not limited to, on-page (or on-site) optimization, link building, search engine friendly website design and development, and search engine friendly content writing services.
Social Media Optimization (SMO)
Social media optimization (SMO) is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, service brand or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video sharing websites and blogging sites. SMO is similar to search engine optimization, in that the goal is to generate web traffic and to a site and increase awareness for a website. In general, social media optimization refers to optimizing a website and its content to encourage more users to use and share links to the website across social media and networking sites. SMO also refers to software tools that automate this process, or to website experts who undertake this process for clients, e.g Facebook, Instagram, Twitter, Pinterest, Google+ , Linkedin, YouTube..etc
Social Media Marketing (SMM)
Social media marketing is the use of social media platforms and websites to promote a product or service. Most of these social media platforms have their own built-in data analytics tools, which enable companies to track the progress, success, and engagement of ad campaigns in facebook
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send advertisements, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Marketing emails can be sent to a purchased lead list or a current customer database.
To research & Analytics for making business relations with online high authority websites.
Content is king! Learn the art of content writing for SEO enhancement.
PPC -Advertising, Google AdWords
Create advertising campaigns on google and increase conversion with optimization
Online Display Advertising
Learn how to run flash, banner and various other form of advertisements on third party websites.
Measure, Analyse and improve the performance of your online marketing campaigns
And other Digital Marketing Facility…..
Business Listing optimization
Developing software for LIVE CHAT— Facility in a Blog
Online Reputation Management + Re Marketing
Contact Management Facility—-for regular user